Privacy Policy

Last Updated: November 2025
Version 1.0

Barn Swallow Studio (“we,” “our,” or “us”) operates an e-commerce website based in North Carolina, USA, serving customers throughout the United States. This Privacy Policy explains how we collect, use, store, and protect your personal information—specifically contact information such as email addresses—when you visit our website, make a purchase, or sign up for our newsletter.

By using our website, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Email Addresses

We collect email addresses when you:

  • Sign up for our newsletter

  • Place an order (for confirmations, shipping updates, and delivery notices)

  • Submit a contact form or inquiry

1.2 Automatically Collected Information

Our website platform (Squarespace) automatically collects certain non-identifying information, including:

  • IP address

  • Device and browser type

  • Pages visited and referring URLs

  • Time spent on the site

1.3 Cookies & Tracking Technologies

Our website uses cookies and similar technologies to:

  • Enable site functionality

  • Remember user preferences

  • Provide analytics and performance data

  • Track email engagement (e.g., whether an email is opened or a link is clicked)

Squarespace may set its own cookies as part of site operation and analytics. These providers have their own privacy policies that govern their tracking and data retention.

You can disable cookies in your browser settings, but some site features may not work correctly without them.

2. How We Collect Information

Information is collected through:

  • Newsletter signup forms

  • Checkout and order fields

  • Contact forms

  • Cookies and analytics tools

  • Email engagement tracking built into our email delivery system

This structure follows industry best practices for transparency in privacy statements.

3. How We Use Your Information

3.1 Marketing Emails

If you opt in, we use your email address to send:

  • Newsletters

  • Studio updates

  • Product announcements

You may unsubscribe from marketing emails at any time by clicking the “Unsubscribe” link included in every email.

3.2 Transactional Emails

Even if you unsubscribe from marketing emails, we may still send emails related to:

  • Order confirmations

  • Shipping updates

  • Delivery notices

  • Customer support responses

These are necessary for completing your purchase and cannot be opted out of while an order is active.

3.3 Analytics & Improvement

We use website analytics (provided through Squarespace’s built-in tools) to understand:

  • How visitors use our website

  • Which products receive the most interest

  • How to improve site design, navigation, and performance

4. Legal Basis for Data Collection

We collect and process email addresses and related contact information to:

  • Fulfill and deliver orders

  • Send newsletters only when you opt in

  • Maintain website security

  • Improve our website functionality

  • Comply with U.S. consumer protection regulations

5. How Your Data Is Stored & Protected

Your data is protected by:

  • SSL/HTTPS encryption

  • Secure servers maintained by Squarespace and our email provider

  • Password-protected account access

  • Restricted administrative access

We follow industry-standard safeguards but cannot guarantee absolute security due to the nature of the internet.

6. Data Sharing & Third Parties

We do not sell your information.

We only share your information with service partners essential to operating our business, such as:

  • Squarespace (website hosting, analytics, checkout tools)

  • Our email delivery provider (for sending newsletters and order emails)

  • Payment processors (Squarespace Payment or PayPal)

  • Shipping carriers (for mailing your order)

These partners process data only as necessary to perform services on our behalf.

7. Data Retention

  • Newsletter emails: retained until you unsubscribe or until we remove inactive contacts.

  • Order and account information: retained as required for tax, audit, and business-record purposes.

8. Your Rights

Under U.S. consumer privacy laws (including the CAN-SPAM Act and relevant state standards), you have the right to:

  • Opt out of marketing emails

  • Request access to the information we have about you

  • Request corrections to inaccurate data

  • Request deletion of your account information

  • Ask questions about how your data is used

To submit a request, contact us at:

contact@barnswallowstudio.co

9. Cookies & Tracking Choices

You may:

  • Disable cookies through your browser

  • Clear previously stored cookies

  • Block or limit tracking tools depending on your device and browser

Certain site features may not function correctly without cookies.

10. Policy Updates & Notifications

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

If updates are significant, we will notify you via:

  • A banner or popup on the website

  • A note at the top of this page

  • Email notification (only for major changes)

Your continued use of the website after updates constitutes acceptance of the revised policy.

11. Contact Us

If you have questions or concerns, you can reach us at:

contact@barnswallowstudio.co

We are a small studio, so allow a reasonable time for a response.

12. CAN-SPAM Act Compliance

All marketing emails we send:

  • Include our physical mailing address

  • Use accurate subject lines and sender information

  • Provide a clear and working unsubscribe link

  • Honor unsubscribe requests promptly

Transactional emails necessary for your order will continue even if you unsubscribe from marketing messages.

13. Accessibility & Availability

We make this Privacy Policy:

  • Available in the site footer

  • Easy to read on mobile and desktop devices

  • Printable upon request